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Car with a veil on it

A lot of poets, automobile journos and car aficionados compare the car to a human being. However, unlike human beings who have stopped evolving visibly, cars continue evolving.

I have been observing a new trend in recent car launches. Every manufacturer in India wants to target the youth. It is not difficult to see the rationale behind this push.

Future car camouflaged and teased

India is a young nation and most of the wealth lies with the youth. They are updated about new cars and play an important role in car buying decision.

The Mahindra Verito compact is certainly not the best looking product in tomorrow’s market, but prices are going to be mouth watering. Estimated rates of the most Verito CS variants would be about the same as the Swift diesel, under 7.5 lakh rupees.

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Note – The references made to the drawbacks of an automatic transmission are from an average Indian car’s perspective. Please think of i10, A-Star and cars from the affordable or popular segments when viewing this video.

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In the last B2B video of 2013, I’d like to know from you which is the biggest launch of 2013.

Hyundai HB20X front fasciaVolkswagen CrossPolo Urban White Special Edition

Note – There’s no video today on B2B due to a technical problem. We will be back on Monday with a video.