Mahindra TUV300 microsite goes live – IAB Report
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Confirmed to launch in six weeks from now.
Back on the heels of announcing the name of its all-new compact SUV, a microsite for the Mahindra TUV300 is now up and running. The website also features a brief teaser of the TUV300.
[Head to YouTube if you’re unable to view the video above.]
The TUV300’s (Tough Utility Vehicle) design was inspired by a battle tank, and Italian firm Pininfarina has lent its expertise in designing the sub-4 meter SUV. Mahindra confirmed that the TUV300 will not replace the Bolero or any Mahindra product for that matter.
The ‘global model’, which will also be manufactured in left-hand drive configuration, will launch in India in mid-September. It will be powered by an all-new 1.5-liter diesel engine called ‘mHawk80’ with ‘superior’ levels of NVH and refinement. While the TUV300 is capable of hosting a 4WD architecture, Mahindra will not launch a 4WD variant to begin with.
The TUV300 was developed at the Mahindra research valley in Chennai, and will be produced at the company’s Chakan plant, which also makes the XUV500.
Answering reporters at the sketch unveiling in Mumbai yesterday, Mahindra officials said that the TUV300 will be a “true blue SUV” and not a crossover.