Ford and Coca-Cola team-up for new car interior fabric

Posted on: Nov 25, 2013 - 8:05am IST

Ford has partnered with Coca-Cola and utilized their ‘PlantBottle’ technology to test renewable car fabrics.

Coca-Cola introduced the PlantBottle technology in 2009 for plastic bottles. With this technology up to 30% of the normally petroleum-based materials are replaced with plant-based materials. Coca-Cola says they have saved more than 400,000 barrels of oil since 2009 with this technology.

Ford Fusion Energi Plantbottle rear

The research car by Ford, a Fusion Energi plug-in hybrid has been fitted with the new fabric in the seat cushions, back rest, head restraint, headliner and the door panels. The car is on display at the ongoing Los Angeles Auto show.

“By using PlantBottle technology in a plug-in hybrid, Ford and Coca-Cola are showing the broad potential to leverage renewable materials that help replace petroleum and other fossil fuels, reducing the overall environmental impact of future vehicles,” said John Viera, Ford’s global director of sustainability and vehicle environmental matters.

Ford Fusion Energi Plantbottle front seats

“This collaboration with Ford demonstrates that PlantBottle technology can be applied anywhere PET plastic is traditionally used, but with a lighter footprint on the planet,” said Scott Vitters, Coca-Cola general manager of the PlantBottle packaging platform. “We are pleased to share this technology with Ford, and look forward to continuing to expand the application of PlantBottle technology.”

According to Ford officials if the process were used in interior fabrics across for most of their products, it would replace 4 million pounds of petroleum-derived materials and save the equivalent of 295,000 gallons of gasoline and 6,000 barrels of oil. It complements their other efforts such as using soybeans for seat cushions.

Ford Fusion Energi PlantBottle – Image Gallery

Ford Fusion Energi PlantBottle – Press Release


[Can’t read the press release? Head over to Slideshare]

[Source – Inautonews.com]

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One thought on “Ford and Coca-Cola team-up for new car interior fabric

  1. Dr. Nayak says:

    Publicly stunt! Why waste food source on a stupid car interior when millions of people are starving due to lack of food?

    Reply

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Shoeb
Shoeb Kalania

An Automobile Engineer by qualification and an automobile designer by passion, I am here with IndianAutosBlog to live my passion and do so by providing you with renderings and sketches of future vehicles.