Toyota to launch 15 new or refreshed hybrids globally by 2016

Posted on Aug 29 2013 - 5:12pm by Nithyanandh K
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Spearheaded by the Toyota Prius, the Japanese auto giant has sold over 5 million hybrid vehicles worldwide.

Celebrating the milestone achievement, Toyota announced that from now till the end of 2015, it will launch 15 new or refreshed hybrid models and the next gen Toyota Prius is certainly one of them. The company says that the next gen Prius will usher a new era of hybrid vehicles.

New Toyota Prius

The next gen Prius will be underpinned by the Toyota New Global Architecture (TNGA). Shown here is the current Prius.

The upcoming range of hybrid vehicles will have higher fuel efficiency, thanks to advancements in engine, electric motor and battery technology. The fourth gen Prius will have smaller electric motors and batteries with higher energy density. In addition, the thermal energy of the IC engine will be improved from the current 38.5% to over 40%, the best figure in the world.

Toyota is aiming to improve the fuel efficiency of the Prius by 10%. The automaker has stepped up the research and development of both nickel-metal hydride and lithium-ion battery technology. The development of the Plug-in Hybrid variant of the Prius is also taking place simultaneously.

Toyota Prius

The upcoming Prius will be underpinned by the Toyota New Global Architecture (TNGA) resulting in a low centre of gravity and better structural rigidity. The company is also working on wireless/inductive charging system for the Plug-in Hybrid versions.

Head to page 2 for the press release.

[Note: Images of the current gen Prius is added for your reference only]

Pages: 1 2

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About the Author

By this time you would have figured out that auto enthusiasm to the level of fanaticism is a prerequisite to be a part of team IAB. And I'm no exception! As a toddler, those wheeled machinery fascinated me even before I knew what they’re called as! Since then automobiles became the love of my life and I grew up admiring anything and everything that purrs and has wheels. My quest to be updated with whatever happens in the glorious world of automobiles naturally landed me at IAB. So here I'm, as a petrolhead by birth, mechanical engineer by education and an automotive journalist by profession!

1 Comment so far. Feel free to join this conversation.

  1. Ravi August 30, 2013 at - Reply

    WOW! 15 new hybrids!

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