Mercedes and Audi pondering on a rival to the BMW 3 Series GT

Posted on: Jun 11, 2013 - 11:45am IST

They say history always repeats itself. In the past, we have seen BMW create a segment and then Mercedes and Audi catching up with them. It seems BMW has yet again is playing a trendsetter.

At the Geneva Motor Show this year, BMW launched the GT body style of the 3 Series lineup. This unique design has already attracted the attention of fellow Germans.

BMW 3 Series GT front

Essentially, the GT or a Gran Turismo is a more flamboyant version of a station wagon. BMW tried this formula using the 5 Series and it worked pretty well in international markets. The obvious move forward was to try the same formula on the 3 Series sedan.

While it is too early to predict whether the formula has clicked on the smaller Bimmer, it has certainly clicked with the competitors. The German media is reporting that Audi and Mercedes are discussing plans to introduce GT bodystyles in their entry level executive sedans.

Audi is considering a new model called ‘Vario’ based on the extended wheelbase of the A4 sedan. Petrol and diesel engines borrowed from the sedan would be asked to take charge under its bonnet.

BMW 3 Series GT rear

Mercedes is working on a C Class Sport Coupe that will take a shot at BMW 3 Series GT and Audi A4 Vario. It will have a redesigned interior with more space (passenger and luggage) and a panoramic sunroof. Engines will be borrowed but tuned for higher performance.

Both rivals could launch as early as 2016.

[Source: Autobild.de & Automobil-produktion.de]

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Kaustubh
Kaustubh Shinde

They say sooner or later your passion finds you. Sometime in late 2009, I started writing for IAB and ever since then it has been a roller coaster ride for me. An amazing experience that has taught me a lot, taken me to new places, driven some great cars and met some amazing people. When you don't find me on IAB (very rarely), you will find me either at a coffee shop or an eatery or at the nearest gadget store.Hope you enjoy IAB as much as we do!