Report – Chevrolet Enjoy launched in Mumbai
Posted on: May 9, 2013 - 6:09pm IST
General Motors has just jumped into the growing family van segment in India with the introduction of the Chevrolet Enjoy.
[can’t see the video? Head to Youtube]
Along with the launch of Enjoy, GM India has also unveiled its global vision in India –‘Find New Roads’, a philosophy that aligns design, engineering, marketing and customer experience under a single platform.
The Enjoy gets four variants each with petrol and diesel engines. The 8 seat configuration is available only on the LS model.
Prices of the Chevrolet Enjoy (ex-showroom New Delhi)
Chevrolet Enjoy Petrol:
- LS 8 seater – 5.49 lakhs
- LS 7 seater – 5.54 lakhs
- LT (7) – 6.31 lakhs
- LTZ (7) – 6.99 lakhs
Chevrolet Enjoy Diesel:
- LS 8 seater – 6.69 lakhs
- LS 7 seater – 6.75 lakhs
- LT (7) – 7.42 lakhs
- LTZ (7) – 7.99 lakhs
The Chevrolet Enjoy is said to be designed with the Open-Spaces theme. Walk inside and you do feel that this MPV has a bit more space than the Maruti Ertiga, thanks to its high roof.
The Enjoy provides a theatre style seating arrangement and a separate AC unit and mobile charging point to rear passengers.
Interiors are dual tone with use of beige and dark grey. AC vents, door trims and the gear knob get fake wood treatment. The instrument panel is simple and easy to read. It has nothing fancy about it expect the blue illumination.
The driver gets height adjustable seat and tilt adjustable steering. Outside rear view mirrors are power adjustable. The last row seats can be folded to open up 630 litres of luggage space.
The Chevrolet Enjoy is powered by GM India’s SMARTECH petrol and diesel engines.
The petrol unit is a 1.4L four cylinder engine that produces max power of 104 PS @ 6,000 rpm and max torque of 131Nm @ 4,400 rpm. The diesel motor is a 1.3L Fiat engine which produces 77.5 PS @ 4,000 rpm and a torque of 188 Nm @ 1,750 rpm. Both these motors are connected to a five speed manual transmission that transfers drive to the rear axle.
Chevrolet says the Enjoy is engineered with a Safe Cage Body structure which has ten collision protection beams made up of high strength steel. In addition the MPV gets ABS, EBD, dual front airbags and speed sensitive auto door locks.
Other features of the MPV include Rear Wash and Wipe, Remote Key Lock/Unlock system with buzzer.
The Enjoy comes with the 3 year/1,00,000 km standard warranty. In addition, the industry unique 3 year/45,000km Chevrolet Promise, which will cover parts like clutch, pressure plates, wiper blades, etc and the labour cost is an optional feature.
With such aggressive prices, will GM India be able to divert customers of the Ertiga towards the Enjoy?
Pointers from the press conference discussion
- Expectation is to sell around 3,500 units per month.
- Mr. P. Balendran, Vice President, Corporate affairs at GM India says this is not a Chinese product as it is being made in India and has a high percentage of localization.
- Company expects 80% of Enjoys sold to have a diesel engine.
- No CNG variant planned as of now.
- Prices can be reviewed in the future and might see a hike based on market conditions.