Production Ford Escort will sandwich between the Fiesta and Focus

Posted on: Apr 22, 2013 - 9:22am IST

2013 Auto Shanghai debutant Ford Escort concept through its compact dimensions and soft styling language led us to believe that the Blue Oval was previewing a global replacement to the Ford Classic.

Ford Escort concept three quarter view at 2013 Auto ShanghaiFord Escort compact sedan concept at 2013 Auto Shanghai

However that turned out to be a wrong assumption as it emerged that Ford was using the C-Platform to underpin the future car. The Ford Escort concept, bearing the nameplate that Ford used to make its first in-roads into India through a joint venture with Mahindra in the 1990’s, will sandwich between the Fiesta and Focus. The C Segment accounts for 25% of car sales in China.

A company source told IndianAutosBlog.com that prices would start at less that 110,000 yuan (9.6 lakh rupees). The Escort brand returned in Shanghai on Saturday after a 11 year sabbatical. News on the production dates were withheld.

Sections of the Australian auto media aren’t happy about Ford Australia, currently facing an uncertain future, not being given credit for making the Escort concept. Ford executives who spoke during the unveiling said the concept was designed and developed in China, for China, a region which doesn’t have a full fledged design studio.

Ford hasn’t detailed the car’s tech specs but said plans to launch 15 new products and 20 powertrains, most of them manufactured locally, are on track for the Chinese market.

Next would you like to read more about the or more about Auto Shanghai 2013, Ford?

3 thoughts on “Production Ford Escort will sandwich between the Fiesta and Focus

  1. 1989rs500 says:

    this is seriously good car if priced less than Jetta with Fords 1.5l ecoboost engine(177bhp@ 6500rpm,240Nm@1500-4500rpm the sweet spot)and if the 2.0 tdci(140,163ps@4500 rpm,350NM @2000 rpm)tocomes in this car then goodbye to VW jetta,Renault fluence,Toyota Corolla,Chevy Cruze and Elantra,finally Ford is out with a classic design appreciate it,now Ford needs to bring this car all Asian markets 2 taste success, 1 horror note though the interior quality(if like Fiesta)sure flop,counting on Ford.

    Reply
  2. sandy says:

    Ford Escort concept was designed and developed in China, for China, a region which doesn’t have a full fledged design studio. Isn’t this going against Fords Global car strategy. Escort looks well matching for the likes of Corolla segment.

    Reply
    1. Saran says:

      The chinese market is all together a different world for all automakers… “One Ford” is only to our world..!!!

      Reply

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Shrawan
Shrawan Raja

I'm Shrawan, the Founder & CEO of IndianAutosBlog.com. I love teamwork and talking about cars.