Official: Mahindra confirms Verito Vibe, launches next month

Posted on: Apr 12, 2013 - 8:03pm IST

Mahindra Verito hatch CSIt was only yesterday that we brought you news that the sub-four meter Mahindra Verito could be called the ‘Verito Vibe’. Today, Mahindra has confirmed the news by launching a press release.

We read the press release with our magnifying glasses to spot clues that would help bring light on the notchback/sedan profile the Verito Vibe would be having. However, Mahindra has cleverly worded it and there is still no official word as to whether the Vibe is a sedan or not.

Mahindra prefers to say that the Vibe is ‘indigenously designed and developed and is smartly packaged in a sub-4 metre length’.

What is clearly worded is that the Verito Vibe will be launched next month. While we have known it all along, the release makes it official that the Vibe will be sporting the 1.5-liter dCi diesel engine that already does duty in the Verito and many other Renault/Nissan cars.

Mahindra say that the Vibe will sport some first in class styling cues that will appeal to the younger audience, as will the name of the car.

Mahindra Verito Vibe spy video

[can’t see a video here? Head to Youtube]

Pravin Shah, Chief Executive, Automotive Division, Mahindra & Mahindra Ltd –

โ€œThe Verito Vibe marks our entry in the high volume sub 4 metre segment. While developing this product we have paid particular attention to making this car look different and we are sure that it will appeal to customers with its young and sporty looks and that too without compromising the benefits which our existing Verito has to offer.”

The Verito is the first generation Renault/Dacia Logan, the manufacturing rights to which was brought by Mahindra in 2011. Mahindra quickly relaunched the product without the Renault lozenge and encouraging numbers prompted them to carry out a reskinning program. The refreshed Verito was launched last year with improvements to the exterior and interior.

The Mahindra Verito Vibe meanwhile will be positioned as a competitor to the Honda Amaze and Swift Dzire, the two low-end B segment saloons that appear to have a smooth road ahead despite challenging market conditions.

Next would you like to read more about the or more about Mahindra?

6 thoughts on “Official: Mahindra confirms Verito Vibe, launches next month

  1. Vaibhav says:

    It will be good if you can provide some details about the specs of the car like mileage and also other things like price

    Reply
  2. Sridhar says:

    In many of your mentions of sub 4-m compact sedans, no mention of Indigo CS is starkly noticeable. Amaze, Dzire and now Vibe are often compared with each other, leaving out the poor Tata product.

    Reply
  3. Ayyappan says:

    ” Vibe will sport some first in class styling cues that will appeal to the younger audience ” >>> I’m afraid if the Verito based hatch will appeal to the young generation at all ; not even in the wildest dreams.

    It should be priced around 5.45 lacs and will be launched as a big hatchback but I still doubt if it will appeal to the private users, even if its loaded with tech and gizmos.

    Verito/Logan is an outdated dinosaur. M&M has done a easy nip and tuck job and then loaded it with gizmos to hide the Verito family genes. But I doubt if todays customer would invest in such a bland design ; it just feels awkward and ugly. They might sell it as a Taxi or even target villages, following the same strategy adopted for Verito.

    Reply
  4. Ashutosh says:

    Considering the nomenclature Mahindra uses, shouldn’t it be called be ‘Vibo’? ๐Ÿ˜›

    Reply
  5. Sahil says:

    What is its expected price?

    Reply

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Anjan
Anjan Ravi

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