In today’s Bumper To Bumper video, we’re putting a car that’s out of the spotlight, back into the spotlight! In 2012, the Maruti SX4 has literally vanished from car buying conversations.
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Do you remember the frenzy it sent Indian into when it launched with the slogan “Men are Back” ?
Following the launch of a diesel version, the SX4 showed a spike in sales, but then came the Sunnys, Rapids, Vernas and Ventos keeping SX4 away from the parking lots of the upgrading premium hatchback owners.
On top of good ground clearance, the strong reliability track record and the perks that stick on to a Maruti product, what are the supplements the SX4 needs for it to become a competent player in India’s heavily populated C Segment?