Official – Aston Martin goes to former Ducati owners Investindustrial

Posted on Dec 7 2012 - 5:03pm by Nithyanandh K
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2010 Aston Martin Rapide OfficialWe asked our readers to stay tuned to know about the fate of Aston Martin and as we promised, here is the update, the drama has finally ended.

The Italian private equity firm which was giving Mahindra a tough fight in the run to acquire Aston Martin has finally emerged as the winner.

The firm who previously owned Ducati before selling it to Audi AG for a sum of $1.1 billion has now purchased a stake of 37.5% in the Gaydon based supercar manufacturing firm.

While Mahindra reportedly placed a higher bid than Investindustrial, the latter promised a technical partnership with AMG, Mercedes’ performance car wing. However, no mention about AMG’s future association with Aston Martin was made during the announcement.

The stake set Investindustrial back by £150 million pounds and the Italian firm now becomes the co-owner of the legendary auto marque along with the current owner Investment Dar. The rejigged management has committed £500 million for new product development.

Mr. David Richards, Chairman of Aston Martin said: “I am delighted that Investindustrial has decided to become a major investor in Aston Martin. With the support of Investment Dar, we have made substantial progress over the past five years in laying the foundations for success as one of the world’s leading luxury sports car manufacturers.”

Andrea C. Bonomi, senior principal at Investindustrial stated that, “We are looking forward to working with the management and Investment Dar to achieve a similar transformation and rejuvenation that we achieved with Ducati, by expanding the model range and strengthening the dealership network, throughout the world.”

With this the rumors and speculations revolving the Aston Martin story can be finally put to rest.

[Source - Autocar.co.uk]

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About the Author

By this time you would have figured out that auto enthusiasm to the level of fanaticism is a prerequisite to be a part of team IAB. And I'm no exception! As a toddler, those wheeled machinery fascinated me even before I knew what they’re called as! Since then automobiles became the love of my life and I grew up admiring anything and everything that purrs and has wheels. My quest to be updated with whatever happens in the glorious world of automobiles naturally landed me at IAB. So here I'm, as a petrolhead by birth, mechanical engineer by education and an automotive journalist by profession!

1 Comment so far. Feel free to join this conversation.

  1. Rahul December 7, 2012 at - Reply

    “Technical partnership with AMG” – The most important point and a pleasant surprise.
    Both will get benefited by this.

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